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8:45am EDT

FutureM/IMS Shared Keynote - Digital Marketing in the Political Arena Fireside Chat Hynes Convention Center

9:00am EDT

Traditional Marketing is Dead! What’s Your Engagement Strategy? Hynes Convention Center

10:30am EDT

Consumer Behavior Will Change Marketing Forever Hynes Convention Center Harvesting Consumer Intent from the Social Web Hynes Convention Center Smarter Marketing on a Smarter Planet: Are You Ready? Hynes Convention Center The New Island of Misfit Toys: Attracting Talent to the Agency of the Future Hynes Convention Center The Future of Mobile Rich Media and Location Targeting Hynes Convention Center

12:00pm EDT

FutureM/IMS Shared Keynote - Advice from a CMO: How to Avoid Digital Fads and Focus on Things that Work Hynes Convention Center

1:00pm EDT

Sustainable Marketing is the Future Hynes Convention Center

1:30pm EDT

How Behavioral Research and Social Insights Deepen Customer Participation Hynes Convention Center Social: Metrics That Will Matter Hynes Convention Center The Future State of Mobile Audience: Scale, Targeting and Tracking Hynes Convention Center Attracting A Million Members In A Flash: Joss & Main and Content Commerce Hynes Convention Center Enterprise Software Marketing in an Open Source World Hynes Convention Center

3:00pm EDT

Marketing on Facebook? Tell Me a Story. Hynes Convention Center Social Business and Beyond Hynes Convention Center Video Consumption in the Digital Age – Trends & Effects of Mobile, Tablet, P.C. usage on Video Advertising ROI Hynes Convention Center Bringing Digital Content to Brick and Mortar Retail Hynes Convention Center QR is Dead. Long Live QR. Hynes Convention Center Breakthrough Ideas in a Digital World Hynes Convention Center

4:30pm EDT

You Don't Know SH*T about your Customers Hynes Convention Center Be a Big Data Voodoo Daddy (or Mama) Hynes Convention Center Storytelling for Businesses Hynes Convention Center Consumer Retention in Mobile Apps Hynes Convention Center Big Data, Offers & Mobile Payments Collide & Card-Linked Marketing Emerges Hynes Convention Center How can Happiness Moments Change the World of Mobile Marketing? Hynes Convention Center

6:00pm EDT

The Future of Marketing is On-Demand: Insights on the Next Generation Hynes Convention Center Entertainment Without an Entertainment Industry? Hynes Convention Center Mobile First: Reimagining Your Desktop, Tablet, and Smartphone Experience Hynes Convention Center

7:00pm EDT

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