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Thursday, October 25 • 12:30pm - 2:30pm
The Next Generation of Rich Media

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The Next Generation rich media panel will share in-depth case studies of recent rich media campaigns that generated high conversion rates and substantial ROI. Audience members gain insight into how to leverage the next generation of rich media and leave with tangible ideas for future campaigns.   Benefits:   • Learn about the next generation of rich media applications • Understand how to leverage targeting capabilities • Explore advanced performance monitoring and web metrics • Discuss B2B and B2C case studies • Learn how to how to boost campaigns with ad capabilities highlighting sight, sound, and motion  

Speakers
avatar for Andy Pocock- Vice President, North America, Flashtalking

Andy Pocock- Vice President, North America, Flashtalking

As Vice-President of Flashtalking US Andy works across sales, marketing, business development and operations. Andy has over 13 years digital advertising & technology business experience in the UK, Europe, Asia and the US. Beginning his career at ad technology start-up, Tangozebra... Read More →
avatar for Harry J. Gold- CEO, Overdrive Interactive

Harry J. Gold- CEO, Overdrive Interactive

Harry is the Founder and CEO of Overdrive Interactive, an award winning digital marketing firm in Boston, Massachusetts that has served clients such as Harley-Davidson, Samsonite, GE, Topps, Bazooka Joe, Dow Jones, John Hancock, AXA, AAA, Vistaprint, EMC and IBM. Harry is a frequent... Read More →
avatar for Daniel Harrison- Vice President, Strategic Sales, Mediaplex

Daniel Harrison- Vice President, Strategic Sales, Mediaplex

Daniel works closely with brands like LendingTree, Dell, Audible, Air Canada, and many top agencies to develop innovative data-driven marketing strategies. He’s guided his clients towards campaigns that deploy the magical mix of great creative, data-driven messaging, and real-time... Read More →
avatar for Dan Mouradian- Creative and Technical Sales Director, PointRoll

Dan Mouradian- Creative and Technical Sales Director, PointRoll

Dan Mouradian is a Creative and Technical Sales Director at PointRoll with over a decade of technical and creative experience in the digital space.  Dan specializes in helping his hundreds of clients develop sound dynamic strategies and impactful creative solutions. After joining... Read More →
avatar for Jonathan Kadoch- Manager Sales Northeast, Undertone

Jonathan Kadoch- Manager Sales Northeast, Undertone

Jonathan is and has been the top billing AE at Undertone dating back to early 2008, and was promoted to Sales Manager Northeast in January. While still in a sales role, he is also responsible for managing others on his team. Year over year, Jonathan has continued to produce record... Read More →

Thursday October 25, 2012 12:30pm - 2:30pm EDT
Microsoft's New England Research and Development Center Kendall Square - 1 Memorial Drive, Cambridge MA
  Media & Advertising