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Tuesday, October 23 • 5:30pm - 8:00pm
Small Start-Ups Can Work With Big Brands

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For an established brand, working with a tech start-up means access to creative ideas and energy. For the start-up, getting that first big brand to say “yes” can make your company. But there are risks and challenges on both sides. In this session, 5 innovative marketing start-ups will present case studies, showcasing successful partnerships with big brands. Each case study will show real results, while providing top tips and advice for current brands and start-ups looking to work together. At the end, the audience will have time to ask the presenting experts their pressing questions.


Speakers
avatar for Raj Aggarwal- CEO, Localytics

Raj Aggarwal- CEO, Localytics

Raj Aggarwal is CEO of Localytics. Localytics offers a powerful, real-time analytics platform that helps over 10,000 leading iOS, Android, BlackBerry, Windows and HTML5 app publishers make more successful and more profitable apps. Raj previously spent 5 years in management consulting, most recently with Bain & Company, where his primary focus was the mobile sector. Prior to consulting, Raj completed his MBA. Before this he managed... Read More →
avatar for Ben Carcio- CEO, Promoboxx

Ben Carcio- CEO, Promoboxx

Ben is the co-founder and CEO of Promoboxx, the leading brand-to-retailer online marketing platform. As CEO, he's lead Promoboxx from a bootstrapped TechStars company to the industry leader with customers that include Chevrolet, Reebok, and Trek Bicycles. In between a few ski vacations and backpacking trips, Ben also co-founded web marketing companies Acadient and BizUnite.
avatar for Jonathan Treiber- CEO, RevTrax

Jonathan Treiber- CEO, RevTrax

Jonathan Treiber co-founded RevTrax in 2008 with a vision of building a leading technology company focused on empowering brands and retailers to securely drive and measure in-store sales through any digital marketing channel. RevTrax today supports online to offline digital promotions for hundreds of brands and retailers. As CEO, Jonathan leads the company’s technology, marketing and business development strategy. A serial... Read More →
avatar for Adam Trisk- Head of Marketing, CrowdTwist

Adam Trisk- Head of Marketing, CrowdTwist

| Adam is a progressive thought leader with more than 15 years of experience in advertising, marketing, branding and technology. | | Before joining CrowdTwist as their Head of Marketing, Adam was the VP, Group Director of Business Development at Digitas. While there, he also served as the VP of Marketing providing strategic oversight to American Express’ largest retail and travel promotions: Wishlist & Going Once. | | Adam... Read More →
avatar for Sonciary Honnoll- Co-Founder, VP of Client Marketing, Promoboxx

Sonciary Honnoll- Co-Founder, VP of Client Marketing, Promoboxx

| Sonciary Honnoll is Co-Founder and VP of Client Marketing at Promoboxx, a Brand-To-Retailer marketing platform helping brands connect with their local retailers. At Promoboxx, she provides strategic direction and execution for the co-marketing efforts of clients like Chevrolet, Reebok, and Trek. She lead the Promoboxx launch of General Motors’ most successful dealer marketing initiative to date, and generated over 390,000 leads for... Read More →
avatar for Errol Apostolopoulos- VP Product, Moontoast

Errol Apostolopoulos- VP Product, Moontoast

Errol leads product management and strategy for Moontoast’s pioneering SaaS-based social marketing platform, including the Social Activation Engine and Social Analytics product suite. | | Prior to Moontoast, Errol was the Head of Innovation at Optaros Inc., a full-service provider of eCommerce solutions, where he provided Mobile and Social Commerce product innovation, thought leadership and strategy for IR100 clients... Read More →
avatar for AJ Kintner- VP of Sales, Adaptly

AJ Kintner- VP of Sales, Adaptly

AJ joined the Adaptly family from Google in July 2011 as the VP of Sales. Prior to Adaptly, AJ was a vital part in the acquisition of five other notable companies including Avenue A/Razorfish, Atlas DMT (Microsoft), Right Media (Yahoo), Tumri, and Invite Media (Google). He is well versed in technical aspects and has over a decade of online experience. | AJ graduated from the University of Washington with a degree in Industrial Engineering... Read More →
avatar for Winston Mok- CEO & Co-Founder, Simply Good Technologies

Winston Mok- CEO & Co-Founder, Simply Good Technologies

Winston Mok is the co-founder and CEO of Simply Good Technologies, a digital marketing company. After an 8 year career at Research In Motion, Winston left to become a tech entrepreneur in 2008 and co-founded Simply Good. Simply Good has since then developed mobile technologies that have powered major events such as ScotiaBank Nuit Blanche and the acclaimed Canadian Tire mobile app. Most recently, Simply Good released an innovative Offer... Read More →


Tuesday October 23, 2012 5:30pm - 8:00pm
Hynes Convention Center Back Bay - 900 Boylston Street, Boston MA