I live for innovation, creativity, media, and technology.

Innovation should be the goal of every company. Thinking of a new way to solve a problem rather than simply following the way that things were done in the past. Innovation drives society.

Creativity is a big part of my life: film, web, print, performance. No matter what subject matter, creativity can be applied to produce a unique and innovative result.

Media is the way of the present and the future. It affects everyone every day on a deep subconscious level. Media manipulation and advertising thus is a very power field.

Technology is ever-changing and one of the main products of innovation because humans naturally strive to develop new and more convenient ways to do things. Thus the evolution of technology greatly interests me.