As VP of Strategy for Digital Influence Group, Kevin is responsible for developing agency brand strategy and partnering with clients to develop breakthrough marketing and integrated digital campaigns that center on social experiences and engagements. With deep experience driving interactive advertising, marketing and PR efforts, Kevin develops sound strategies that drive social marketing ROI and engaging experiences for consumer and B2B audiences. In his six years with Digital Influence Group, Kevin has led successful social marketing initiatives for a wide variety of clients from start ups to Fortune 500, including IBM, T-Mobile, SAP, Harvard Pilgrim Health Care, GE and HBO.