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avatar for Susan Manber- SVP Executive Planning Director, Digitas Health

Susan Manber- SVP Executive Planning Director, Digitas Health

For over 25 years, Susan Manber has led strategic brand development for high profile clients including J&J, Novartis, Aetna, Bank One, BMW, Ameritech, Dell, and Cablevision, including Gold Effie-winning campaigns for MasterCard, Schweppes, and Phillips.

In 2000, as a founding partner at Gardner Nelson and Partners, she led the strategic repositioning of Aetna as the leader in informed health and led brand work for WebMD.

Over her career, Susan has led strategic development for J&J’s Ortho Women’s Health franchise, the Lamisil DTC launch for Novartis, Pricara’s pain franchise, McNeil Nutritional's Splenda, Novartis, Sepracor’s Lunesta, Blue Cross Blue Shield, among others.

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