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avatar for Trisha Mack Antonsen- Senior Manager of Social Media, Wayfair

Trisha Mack Antonsen- Senior Manager of Social Media, Wayfair

Trisha is the Senior Manager of Social Media at Wayfair.com, the largest on-line retailer of home furnishings. A Boston College alum, Trisha moved to Philadelphia after graduation to pursue a love of all things preppy at Lilly Pulitzer. While there she developed and launched a social media strategy that laid the framework for an extremely engaged consumer base. Upon returning to Boston, Trisha joined the team at TJX, contributing to the interactive web team for domestic brands; Marshalls, TJMaxx and HomeGoods.  Drawn by her interest for interior design (read: continued love for shopping) and her drive to build brands she joined the team at Wayfair a month after the new brand launch in September 2012. Since then Trisha has developed and ledinteractive customer campaigns, on-site social integration, community management, blogger outreach and charitable brand partnerships. Trisha’s innovative work with Pinterest and Olioboard has been featured in Mashable,Internet Retailer and e-Marketer.